Welcome to another episode of the Measure Success Podcast, where host Carl J. Cox sits down with Branden Cobb, a renowned fractional Chief Marketing Officer. Visit his website. This episode is packed with actionable insights and effective strategies tailored for small to medium-sized enterprises (SMEs) aiming to boost profitability and growth.

Key Highlights from This Episode:

  • Targeted Marketing Strategies for SMEs: Branden discusses the unique challenges faced by smaller businesses compared to large corporations and shares specific strategies that have led to measurable success.
  • Transitioning Marketing Efforts In-House: Learn about the benefits of shifting from outsourced marketing services to building an in-house team, as Branden explains the process and its impact on a company’s bottom line.
Why You Should Listen:

Whether you’re a startup entrepreneur, a marketing professional, or a business owner looking to refine your marketing approach, this episode offers valuable lessons in utilizing strategic marketing to not only survive but thrive in today’s competitive market. 

Engage with Us:

We’d love to hear your thoughts on today’s episode. What are your key takeaways? How do you plan to implement these strategies in your own business?

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