Carl is a business strategist, growth expert, trusted advisor to CEOs, and Gallup-certified Strengths Coach. As a former C-level executive at five companies with operations in four continents, he has experience in everything from strategic planning and operations, to accounting, project management, sales, and lean manufacturing.
Through his career, Carl has grown multiple companies 3x to 5x—a rate of scaling he thought was normal. But it wasn’t until he served as CEO-North America for an Australia-based strategic planning and software company that he realized this was not the norm in the business world. In that role, where he founded the company’s U.S. office, Carl consulted on hundreds of companies’ strategic plans. He quickly learned what separated failed plans from the top 10% that actually succeeded.
Now, Carl is passionate about helping businesses—from startup to $40M—design great strategic plans and hold leaders accountable to actually get them done. After founding 40 Strategy, Carl’s CAPTAIN methodology has been proven to help organizations reach their goals 3x faster, skyrocket profitability, and quickly scale their business.