Strategy 4 Saturday (<4-minute read)
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(Picture: Mt. Hood, Oregon, sunrise, Nov 2023) |
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Thank you!
First, thank you, the subscribers of the Strategy 4 Saturday blog, for your continued interest. I am grateful for your feedback. You inspire me to invest the three to four hours each week to write this blog.
I was curious whether our open blog rates were consistent with the industry. According to Campaign Manager, the industry average is 21.5%. Our open rate from a recent blog was a phenomenal 51.7%. Thank you!
Corporate Giving Facts
We have an opportunity to make a difference.
US spent the following in 2022 (in billions):
Turkeys: $1.28
Black Friday: $9.12
Cyber Monday: $11.3
Corporate Donations: $21.1
Charitable Donations: $499.3
From one perspective, this was more encouraging than I thought. Corporate donations are almost twice as much as Cyber Monday. Charitable donations (primarily given from individuals) are nearly 50x the spending on Black Friday.
From another perspective, we have a lot of opportunity to improve. In this next table, I purposely put the numbers in long form.
I pulled the annual corporate profit data and corporate giving in 2022 from FRED (Federal Reserve):
Corporate Profits:
$11,922,197,000,000. ($11.9 Trillion)
Corporate Giving:
$21,080,000,000. ($21.1 Billion)
Corporate giving in 2022 was .18% of corporate profits.
Perhaps, this isn’t clear enough. Therefore, I created a graph.
Perhaps, a pie chart will be better to see this Thanksgiving weekend.
Imagine 1%
If corporations gave 1% of their corporate profits to charity, this would be 5.7x more than they donated in 2022.
The largest charity in the US is the United Way, and they have $3.9B in annual revenues. If corporations increased their donations to 1%, we could fund 25 more United Ways. United Way is currently serving 48 million people every year. If we did the same math, that is equivalent to 1.2 billion people, every year.
Imagine that impact on the world, on those people. Imagine how the viewpoint of corporations would change, if we simply donated 1% of our profits. |
Podcast Season of Giving
As many of you know, giving is the heart behind 40 Strategy. We take an unconventional approach and give the first 10% of our net revenues to charity. Our goal is to give at least $1 million to charity. And yes, we have a profitable company as well.
We donate to charitable organizations where we have validated their ability to fulfill their mission, and we have been able to develop a personal relationship. Anytime that I have a difficult day, I simply have to connect with one of these leaders to put things in perspective.
More importantly, these leaders and organizations give me hope.
Through the holiday season, you will hear special conversations with a handful of these leaders on the Measure Success Podcast. In the first episode after Thanksgiving, Thomas Vozzo, CEO, shares lessons he has learned expanding the Homeboy Industries mission by transforming gang members off the street. And how he has had to re-learn his strategies from being a Fortune 200 CEO.
Author Mark Lutz, Unpoverty executive from Opportunity International, provides a graphic example of how micro-loans transformed a village from India. Brad Ketch discusses the difficult long-term focus to positively impact one of the most diverse and poorest communities in Oregon. Founder Bert Waugh of Transitional Youth shares how they have been able to focus on the homeless between 18 and 25 years-old and help them find a life with purpose. Finally, we will hear from the Shack author, Paul Young.
My personal ask. Please listen. Learn how these wonderful leaders are making an extraordinary difference. Then, consider making a donation to one of these organizations. I will never know whether you make a donation or not; we are not tracking that.
However, if any of these messages positively impacted you; let me know. I hope you enjoy this season of giving and find a new organization to give towards. I look forward to hearing from you.
Happy Holidays!
Pictured below, on left former gang member Jose Arellano, and current Co-Director of Case Management & Navigation. On right with Rick Jones, Major Gifts Officer and Corporate Programs at Homeboy Industries.
You can watch Jose Arellano’s inspiring story here.
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Patrick Galvin I How to Build Your Business with Relationships
What’s the most important element of any successful business?
- The company’s products?
- Market share?
- The sales team?
- Profits?
- Something else?
All those are significant elements, of course. But at the top of the list is…relationships.
No matter your industry, you won’t find success without building the right relationships.
But how do you actually do that?
My Measure Success Podcast guest this week is the expert who can teach us.
Patrick Galvin is the Co-founder and Chief Galvanizer of The Galvanizing Group, a learning and development company in Portland, Oregon founded in 2001 with a focus on helping people build better personal and professional relationships. He’s also an accomplished speaker and author of two business parables, “The Connector’s Way” and “The Trusted Way.”
Tune into the full conversation here or wherever you get your podcasts for more about the power of relationship-building (and what many business owners get wrong about it), how to move past analysis paralysis, when to know whether to pivot your business, and a lot more.
As our podcast and blog are free for you, here is the link to share with someone else to sign up.
Thomas Vozzo | What CEOs can learn from a gang rehabilitation nonprofit
If you’re a CEO or organization leader…
Do you ever feel like you get stuck in a “corporate” bubble?
KPIs. Board meetings. Quarterly revenues. Stuffy corporate leadership seminars.
But this week, I want to share a little advice from perhaps an unexpected source:
A gang rehabilitation nonprofit.
On this week’s Measure Success Podcast, I talk with Tom Vozzo — author, speaker, and Fortune 200 executive turned nonprofit CEO at Homeboy Industries, the largest gang rehabilitation and re-entry organization in the world.
From team culture to leadership and successful business ventures, there’s a lot he can teach organization leaders — or any individual who wants to make the world a better place.
This episode is also a special “giving back” episode where we spotlight a charitable organization in advance of the holiday season.
Tune into the full episode at the link below or wherever you get your podcasts for more on what Tom has learned during his stint as a nonprofit CEO (and why those lessons are different from the corporate world). Hear about the genesis of Homeboy Industries, and the simple solution to poverty in the U.S. that not enough people recognize, and much more.
As our podcast and blog are free for you, here is the link to share with someone else to sign up. |
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