In today’s episode of the Measure Success Podcast, we sit down with Rick Jordan, the CEO of Reach Out IT, to explore how he successfully scaled his IT company into a public entity by focusing on cybersecurity. Rick’s story is a remarkable journey of growth and innovation, offering invaluable lessons for businesses of all sizes.
The Importance of Cybersecurity in Business Growth
Rick emphasizes the critical role cybersecurity plays in the modern business landscape. As cyber threats become more sophisticated, businesses must prioritize cybersecurity not just as a protective measure, but as a strategic growth driver.
From Startup to Public Company
Rick chose to take Reach Out IT public, bypassing the traditional private equity route. He explains how this decision allowed him to maintain control over the company’s vision and continue delivering top-notch services without compromising on quality.
Key Takeaways
- Cybersecurity as a Growth Strategy: Learn how cybersecurity can be more than just protection—it can be a key component of your business strategy.
- Why Go Public: Understand Rick’s reasoning behind taking his company public and how it benefited his business.
- The Value of Cybersecurity Training: Discover why educating your team on cybersecurity is crucial for your business’s success.
Conclusion
Rick Jordan’s journey offers a blueprint for businesses looking to scale while staying secure. His insights are not just for IT professionals but for any entrepreneur or executive aiming to grow their business in today’s digital age. Listen to the full episode and start implementing these strategies in your own business.
What are the risks in your IT strategy? Take our $4M Strategy™ Risk Assessment to find out!
Connect with Rick:
- Website
- Rick’s Book: Situational Ethics
Connect with Carl:
- 40 Strategy
- Contact 40 Strategy
- Carl J. Cox on LinkedIn
- Buy a copy of “Lost at CEO: An Entrepreneur’s Guide to Strategy” by Carl J. Cox.
Interested in being a guest? Apply here.
Listener Feedback:
