(Picture:  Welcome to 40 Accounting, Inc.)

Strategy 4 Saturday Blog (<4 minute read)

Hello, friends, clients, and business partners,

I’m thrilled to share some exciting news with you today. Over the past five years, our journey at 40 Strategy has been driven by a deep passion for helping businesses grow strategically and create value for founders and their investors. Your trust in me and my team has been invaluable, and it’s something I cherish deeply. Today, I’m excited to announce the launch of something new that’s been in the works for a while—a project that’s close to my heart and one that I believe will bring tremendous value to you and your business.

Introducing 40 Accounting

I am proud to announce the launch of 40 Accounting, Inc., a brand-new entity dedicated solely to providing you with the highest quality financial services, including tax preparation, bookkeeping, financial reporting, and analysis. This isn’t just an expansion of 40 Strategy; it’s a focused effort to meet your evolving needs with the same level of trust and excellence you’ve come to expect from us.

Why 40 Accounting?

The creation of 40 Accounting comes out of necessity. There’s a massive shortage of CPAs, accountants, and bookkeepers, which has made it increasingly difficult for businesses to ensure their financials are accurate and timely. As a licensed CPA, I understand that it’s hard to create a sound strategy when you don’t have clean, up-to-date financials. That’s why 40 Accounting is here—to ensure your financial foundation is strong, so you can make informed decisions and focus on growing your business.

One of the things I’m most excited about is our global team. First, we have a local team led by our Director of Operations, Nick Cuddigan. In addition, we have brought together top talent from around the world, working across different time zones, to provide you with exceptional service. This means that while you’re asleep, we’re working hard to ensure your financial matters are handled with precision and care. Imagine waking up to balanced books, ready financial reports, and tax documents that are in perfect order. It’s about giving you peace of mind so you can focus on what you do best—running your business.

We’ve also invested in an awesome tech stack, utilizing the most efficient software to ensure that your financial tasks are completed quickly and accurately. Whether it’s tax preparation, bookkeeping, or financial reporting, 40 Accounting is here to be your trusted partner in financial success.

Why a Separate Entity?

We recognized that financial services require their own dedicated focus and expertise. By creating 40 Accounting, Inc. as a separate entity from 40 Strategy, we can give each business the attention and specialization it deserves. You can trust that your finances are in expert hands, just as you’ve trusted us with your strategic planning.

(Picture: Nick Cuddigan)

Meet Our Director of Operations: Nick Cuddigan

As mentioned above, Nick Cuddigan is our Director of Operations at 40 Accounting. Nick and I have a long history together—he helped me start Cascade Strategy. Nick comes to us with a strong background in accounting and tax services, having started his career at KPMG. He has extensive experience in financial services, and I’m confident that under his leadership, 40 Accounting, will help your business thrive.

Schedule a time to meet with Nick or contact us at (404) 990-0277.

(Picture: $4M Strategies™ logo

The $4M Strategies™ theme for the week is Strategic Culture.

Mon, 8/26 – Carl J Cox: An Exciting Announcement! (NEW)

Tues, 8/27  – Isabelle Mercier (NEW)

Weds, 8/28 – Antoni Lacinai

Thurs, 8/29 – Kyle Doran (NEW)

Fri, 8/30 – Rob Bier (NEW)

Measure Success Podcast 

Tues, 8/27 – Mark J Silverman  (NEW)

Thurs, 8/29 – Olivia Atkin